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Book review

The Small Thoughts

The story we tell afterwards is tidier than the choice we made at the time.

The Small Thoughts by Miriam Duval

A lone figure climbing a pale stone staircase towards an arched window filled with light
A stairwell, lit from above. Photograph: The Unreasonable Human

The honest conclusion is uncomfortable for reformers: people are not waiting to be corrected. The point is not that people are foolish. The point is that restraint is expensive, and we economise on it like everything else. What looks like restraint from the outside is usually something simpler from the inside: tiredness, a deadline, a wish not to look foolish. Put a number on restraint and it becomes a target; put a target on it and the number stops meaning what it meant.

Who should read it

The lesson is modest. Build for the person who exists, not the one in the model. The evidence here is thinner than the confident commentary suggests, and the honest position is a shrug with a direction of travel. We describe the departure from the model as an error. We might equally describe the model as a hopeful guess about us. Put a number on restraint and it becomes a target; put a target on it and the number stops meaning what it meant.

Loss aversionEconomicsFairness
Alina Petrova
Alina Petrova — Editor-in-chief

Alina Petrova is a Year 12 student preparing to apply to university, and the founder and editor of The Unreasonable Human. She reads across psychology, economics, behavioural science and neuroscience, and writes about the gap between how people are supposed to decide and how they actually do.

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