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Psychology

A short history of the last biscuit

We are far better at explaining our choices than at making them.

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Growth, measured and unmeasured. Photograph: The Unreasonable Human

Put a number on boredom and it becomes a target; put a target on it and the number stops meaning what it meant. We describe the departure from the model as an error. We might equally describe the model as a hopeful guess about us. What looks like boredom from the outside is usually something simpler from the inside: tiredness, a deadline, a wish not to look foolish. The measure that matters is not what people say about boredom but what they do when nobody is scoring.

The ordinary case

A better account of boredom would begin with the ordinary case rather than the laboratory one. If you want to see boredom at work, watch a queue form where there is no reason for one. Understanding people turns out to be a more urgent task than changing them, and a great deal harder. None of this is new. Adam Smith noticed most of it, and then the profession spent two centuries forgetting.

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Alina Petrova
Alina Petrova — Editor-in-chief

Alina Petrova is a Year 12 student preparing to apply to university, and the founder and editor of The Unreasonable Human. She reads across psychology, economics, behavioural science and neuroscience, and writes about the gap between how people are supposed to decide and how they actually do.

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