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Behaviour

A short history of the to-do list

Before we try to fix people, it is worth understanding what they are for.

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A stairwell, lit from above. Photograph: The Unreasonable Human

The evidence here is thinner than the confident commentary suggests, and the honest position is a shrug with a direction of travel. The textbook treats certainty as a preference to be revealed. In practice it is a story we tell ourselves after the fact. Put a number on certainty and it becomes a target; put a target on it and the number stops meaning what it meant. Every one of us runs the same shortcut, and every one of us believes we are the exception.

What the evidence shows

We describe the departure from the model as an error. We might equally describe the model as a hopeful guess about us. What looks like certainty from the outside is usually something simpler from the inside: tiredness, a deadline, a wish not to look foolish. Every one of us runs the same shortcut, and every one of us believes we are the exception. The honest conclusion is uncomfortable for reformers: people are not waiting to be corrected.

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Alina Petrova
Alina Petrova — Editor-in-chief

Alina Petrova is a Year 12 student preparing to apply to university, and the founder and editor of The Unreasonable Human. She reads across psychology, economics, behavioural science and neuroscience, and writes about the gap between how people are supposed to decide and how they actually do.

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