Archive
Data stories
Original analysis, told plainly and shown honestly.
AttentionBehaviourDecision-makingDesignEconomicsFairnessHappinessIdeasInstitutionsLoss aversionMarketsNudgesPsychologyRationalityRisk
Data story
The shape of the last biscuit
The mind is built for a different world. It copes remarkably well with this one.

Data story
Memory, by the numbers
The evidence is clear, the incentives are not, and the incentives usually win.

Data story
Measuring status, one receipt at a time
What feels like a preference is often just a default nobody questioned.

Data story
What 26,000 baskets say about reason
A small decision, repeated daily, is a life. Nobody designs it that way.
